Good Domain Name - Should It Be Long or Short?

If you were to ask webmasters out there, most of them would tell you that a good domain must be short, I believe.

Well, I think that it is not always true. I have come across some short domain names that are obscure. I am sorry that I cannot show you these domains because it's not appropriate for me to reveal them, but I can make examples that are similar to those I come across for you.

• ghtbc.com
• wxgtp.net
• kjrbo.org

Each of them consists of only 5 letters. They are considered very short domain names.

Now I want you to read each domain three times. Then write each one down without looking. I'm sure that you'll make mistakes. Why? Because these short names are not easy to remember and spell.

Now do you think that all good domains are short? Not always, right?

Bottom line: you want a domain that is not only short but also meaningful.

Here some examples of domains that are short and meaningful.

• Website.com
• Quotes.com
• Entrepreneur.com

You may feel that short and meaningful names are already gone. You're right. It's increasingly difficult for you to find an available one-word domain. However, a short name doesn't have to be one word. Instead, you can aim for 2- or 3-word name as long as it is meaningful to human visitors.

What I want you to remember is...

Avoid obscure one-word domain like ghtbc.com.

I suggest you that you should aim for a long domain if you can't find a short meaningful one.

A long domain has many advantages.

First, if you're worried that it's hard to remember, I want to assure you that long domains are not always hard to remember or spell.

For example, iloveyou.com and makeyourownwebsite.com are considered long domains. However, don't you think these long domains are easier to remember and type than the short names like ghtbc.com and wxgtp.net?

Another advantage is that you can insert your site concept keyword in your long domain, which is impossible for a short domain, if your site keyword contain 3 or 4 words.

Long domain that contains your site concept gives your site an extra point in term of search engines placement.

For example, if you have a site on free guide to successful online home based business with a long name like OnlineHomeBasedBusinessGuide.com, it is better for both human visitors and the search engines than a site with a short domain like ohbbg.com, which is a sequence of unrelated letters that is hard to remember or type correctly.

Important note: Your domain should NOT be too long. 40-50 characters are considered too long. Avoid this length.

Remember: Keep your domain as short and as meaningful as possible.

So...short or long should I aim for?

You decide, but make sure you make a wise choice.

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Sokun Phoeun